More audiences are engaging with live video streaming than ever before on various platforms. This form of promotion is willingly used by representatives of many industries - fashion, sport, tourism. Fans of music bands and news services are also satisfied with the development of new technologies. Thanks to the possibility of real-time video broadcasts, it is possible to access a broad audience - regardless of time and place. What can you do to make your live streaming more popular? Be sure to get 5 TOP tips!
Live streaming generates much higher audience engagement than traditional video posts. It is an excellent tool for presenting the "human side" of each brand - both personal and commercial, presenting an offer or acquainting the audience with the range of services provided. Well-planned and interestingly conducted streaming usually meets with a positive reception and involves a large community. However, before this happens, we must put some effort into planning and promoting it. What aspects need to be considered?
As live streaming is becoming more accessible and widespread, many industries use it for both internal and external purposes. Companies, governments, healthcare providers and other organizations stream live for various reasons. In the vast majority of cases, live streaming helps organizations to improve their workflow and communication, and increases overall efficiency and profitability. The education industry can also actively use live streaming. In which areas of the sector is it worth implementing it?
Interviewing experts and authorities is a great idea to attract the attention of the community-focused around each internet creator and broader target group. The dynamic character of live presentations ideally corresponds to the form of the interview. What's more, during the streaming, the viewer gains a chance not only to interact with the host but also with the invited guest, with whom they wouldn't have the opportunity to contact in any other way. How to plan and conduct such an event so that it involves a large group of recipients?
Video marketing is currently one of the hottest trends. Brands outdo each other in creative ideas for using broadcasts. Live streaming attracts more and more fans. The launch of new applications such as Sparkly and the ability to stream on popular social channels is another opportunity for brands. How to prepare for streaming, and what equipment to choose? You can read about it on our blog.
If you are looking for advice on "streaming setup for beginners" you are in the right place! Live streaming conquers audiences' hearts and sets the bar higher and higher for the creators. The first live streaming might be a little bit troubled, but don't worry - we'll tell you step by step how to prepare for it. Are you ready? So, let's get started!
Are you planning to organize a concert, training, conference, or another event? Do you want to reach as many people as possible? Make sure to get a closer look at the possibilities offered by live streaming!
Did you know that video live streaming accounts for more than two-thirds of all internet traffic? If you want your sporting event to reach out to a broad audience and be attractive to them, then you need to get to know Sparkly!
Did you know that Lee Alexander McQueen was the forerunner of streaming in the fashion industry? Over the years, the interest in streaming fashion shows has grown. Can you also use the potential of streaming in the fashion industry? Surely yes!
Streaming on YouTube and Facebook gives a real sense of participation in the event and engages viewers much more and for a longer time than traditional video posts. What elements do you need to consider when planning a video live streaming? Please read our mini-guide!